SWISS-STYLED KELLOGG’s cereals
This conceptual packaging series reimagines classic Kellogg’s cereals through the lens of the International Typographic Style, the influential design movement that emerged in Switzerland during the 1950s.
Drawing from the movement’s emphasis on geometric forms, structured layouts, bold typography, and visual clarity, I stripped each package down to its most recognizable elements and rebuilt them within a crisp, modern design system. Playful compositions and vibrant forms balance the minimalist approach while preserving the personality and nostalgia of each iconic cereal.
The result is a fresh interpretation of familiar brands, blending mid-century design principles with contemporary packaging to create a cohesive series designed to capture the attention of a new generation of consumers.
Mock-up: graphicsfuel.com